Hello everyone! Time flies, from June 28, 2004 to June 28, 2022, honsoar has forged ahead for 18 years and ushered in the 18-year-old coming-of-age ceremony. On the occasion of the 18th anniversary of the establishment of honsoar, on behalf of all partners and the board of directors, I would like to express my high respect and best wishes to all cadres, employees and their families, and extend my heartfelt thanks to people from all walks of life and partners who have cared for and supported the development of the company for a long time!

In the past 18 years, honsoar has grown from scratch, from small to large, from large to strong, like a ship anchoring, riding the wind and waves, sailing away; Like a big tree with lush foliage, standing up to the sky and the earth, sheltering from the wind and rain; Like a full-fledged eagle, it spreads its wings and soars, fighting in the sky. Eighteen years have passed, starting from a difficult start-up, step by step, steady and steady, striding forward, successfully passing the entrepreneurial period, the expansion period, and entering the lean period. The company's development scale continues to grow, and the scale effect is significant, realizing a great leap from a small start-up to a large-scale international company; The development pattern continues to expand, and the strategy leads the development, realizing a great leap from being based on Shouguang and focusing on the whole country to upgrading the international vision and seeking development in the whole world! The business field continues to expand, the supply guarantee team continues to grow, the operating market continues to increase, and the brand effect and popularity of Honsoar, Impress, Cami and Ouzhiyi are becoming increasingly prominent, realizing a great leap from a single product to the coordinated development of the whole industry chain; The management level has been continuously optimized, the efficiency of the enterprise has been continuously improved, and the great leap from the traditional enterprise organization and management model to the large-scale modern enterprise organizational structure has been realized. Along the way, we have had the hardships and twists and turns of exploration, but also full of the joy of harvest, while creating great value, but also accumulating rich wealth for ourselves.

Looking back on the development process of honsoar in the past 18 years, the three key words of "gratitude", "persistence" and "innovation" are the epitome of the growth of honsoar people, and also condense the unique spiritual culture of honsoar. Thanksgiving to customers for their trust and employees' dedication is the spiritual support for the company's development and growth; Persistence, honsoar has never given up on the dream of a better home life, regardless of setbacks, failures or troughs, has always maintained perseverance and the courage to move forward! Innovation is reflected in the open, inclusive, pioneering and enterprising corporate culture of honsoar people, and it is also reflected in the continuous progress of products and processes.

On the road of the company's transformation and upgrading and forging ahead, all the cadres and employees have burst out of unprecedented creative power, and the achievements are the result of the unity and hard work, unremitting struggle and sincere dedication of all employees, and it is also the historical witness of all honsoar people's difficult exploration and courageous progress, which will forever be recorded in the history of the development of honsoar. Once again, I would like to express my heartfelt thanks to all of you.

Today, we celebrate the achievements of the past 18 years in order to start a new round of development. Eighteen years old is the "year of dancing elephants" for life; Eighteen years is just the beginning for our company, which also means the life tension of "elephant dance", and also indicates that we will shoulder more responsibilities and challenges.

Since the second half of 2021, the company has implemented matrix management reforms, increasing the authorization of each theater and shortening the decision-making chain, so that people who can hear the fire can make decisions, quickly respond to customer needs, improve customer satisfaction, and enhance combat synergy. At present, the reform has been running for a year, and all theaters and branches of the military have achieved certain results in profit realization, cost control, business development, team building and growth, etc., and have achieved the purpose of controllable costs, controllable risks and improved customer satisfaction while greatly improving the profits of various theaters and companies.

At present, the changes in the industry are coming to us in an unprecedented way, especially in recent years, affected by uncertain factors such as the global new crown epidemic, market winter, Sino-US trade frictions, etc., the operation of foreign trade-based companies has been seriously impacted, and the development of enterprises has reached the critical moment of climbing over the hurdles, transformation and upgrading, we are still walking on the long road of the second entrepreneurship, and we need the unremitting efforts of every honsoar person. Therefore, in the face of difficulties, we must strengthen our confidence, maintain strategic focus, find a new path in the midst of difficulties and twists and turns, and pack up before setting off. In the face of opportunities, we must fully grasp the general trend of development, unite as one, work together and work together to achieve sustained and rapid development.

Based on the current situation, we must lay the foundation, accumulate momentum, and start a new journey of honsoar's second entrepreneurship and nirvana's rebirth.

The first is to strengthen the functional coupling of the military services in the theater. It is necessary to further clarify the functions, responsibilities, and personnel attribution of the theater and the services, and clarify the essence of the model of "the main battle in the theater and the main construction of the services": Each theater focuses on income, profit, output, quality, cost and other indicators, and each branch of the military is responsible for building order, setting rules, improving efficiency, finding methods, and shaping teams, so as to empower the training of all arms of the armed forces, promote warfare through construction, and enhance the ability of coordinated operations. Encourage the pilot of business partners, and each module has independent financial accounting, independent operation, and self-responsibility for profits and losses, and gradually becomes a partner from an operator.

The second is multi-party linkage to achieve a marketing breakthrough. Only by making every effort to ensure the success of corporate marketing can we ensure the jobs and development of all of us. Continue to adhere to the market-oriented, timely and flexibly adjust the sales strategy according to the rhythm of market changes, strengthen the research and development of new products and the speed of proofing, strengthen product quality management, improve product added value, improve product profit margins, and strive to practice the concept of "customer-centric", through the multi-party linkage of business, order delivery, production and other departments, go all out to do a good job of "rapid response to customer needs". Each module should operate its own core business that it is best at, adopt a professional strategy, and build and enhance its own unique core competitiveness.

Third, the information system is fully launched. The informatization project is the top priority of the company in the future, and it is an urgent need and inevitable choice to deepen management reform and establish and improve the scientific management and control system. At present, the blueprint of each system has been basically finalized, in accordance with the plan step-by-step implementation, steady progress, integration of company resources, further open up the interconnection of information between business units, functional departments and personnel, improve the accuracy and timeliness of information data, to ensure the completion of SAP, WMS, MES and OA system can be successfully launched this year, with the help of the new information system to optimize and solidify the process, force management to upgrade and improve, realize the refined management of business and data, and provide a scientific basis for the company's decision-making.

Fourth, give full play to human efficiency and strengthen empowerment and upgrading. People are a company's most valuable asset and a key engine for growth. In the second half of the year, the human resources department should establish a competency model, improve the qualification evaluation system, implement the AB post mechanism, create compound talents, and realize the streamlining of the administration; Strengthen performance appraisal, implement the decomposition of goals at all levels, and achieve "everyone picks up the heavy burden, and everyone has indicators on their heads"; Actively give full play to the subjective initiative of the majority of cadres and employees, encourage all employees to continue to carry out small reforms and creative and invention activities, and stimulate micro vitality.

Looking forward to the future, honsoar will continue to focus on the mission of "helping the home furnishing industry with materials and application solutions, making life more colorful", and realize the vision of "integrating global resources, promoting the development of the industry, and creating a century-old enterprise", which requires us to continue to innovate in culture, talent and mechanism, enhance core competitiveness, insist on providing people with more and better products and services, actively cultivate outstanding talents for the society, and constantly output positive energy values for the society.

18 years old, full of youth, in the prime of life, 18 years old, dreams set sail, the future can be expected, a person to 18 years old, should have a clear plan and cognition of their future life path. After 18 years of development, today's honsoar has basically matured and has a certain scale and influence. In the future, honsoar should not just stare at the performance figures, but strive to become a respected enterprise. When others mention honsoar, they will recognize that this is an enterprise with a beautiful mission and vision, social responsibility, insisting on innovation, always maintaining entrepreneurial passion, reassuring the government, and respecting the society.

Looking back on the past is to not forget the original intention, look forward to the future, and need to forge ahead. Today's world is in the midst of major changes unseen in a century, with a complex and severe external environment and increasing uncertainties in economic development. Those who want the same up and down win, those who are in the same boat prosper, and those who are in the same boat win. We must show the courage to hit the water in the middle of the stream, the perseverance to overcome obstacles, with a sense of urgency that cannot wait, a sense of crisis that cannot wait, and a sense of responsibility that cannot sit still, gather talents from all over the world, integrate resources from all directions, and create a century-old great cause.

Dear family members, the time sequence is changing, and what has always remained the same is the posture of the strugglers. We firmly believe that on the journey of starting a new business and setting sail again, as long as we do not forget our original intention, are not afraid of hardships and dangers, work hard and forge ahead, we will be able to create a happy life that we yearn for, and we will be able to live up to our great mission and this great era.

Thank you!