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Forge ahead for 20 years, set sail and set off again

AW4A9752.jpg——A letter from the chairman of the board of directors to all employees on the occasion of the 20th anniversary of the company's establishment

Dear family members of HONSOAR:

Hello everyone!

June 28th is not only a day worth remembering, but also a glorious moment for the HONSOAR family to celebrate, and we ushered in the 20th anniversary of the establishment of HONSOAR. Here, on behalf of all partners and the board of directors, I would like to extend my highest respect and best wishes to every hard-working and silently dedicatedHONSOAR employee and your family! Thank you!

Twenty years of trials and hardships, twenty years of spring and autumn. HONSOAR has grown from a young seedling at the beginning to a towering tree with lush foliage today, which is inseparable from the sweat and wisdom of every family member, and is inseparable from the trust and support of all walks of life. We have witnessed the company's development from scratch and from small to large, and every leap is a reflection of everyone's hard work and efforts, and every success shines with the light of unity and struggle.

Time is the greatest writer and the most faithful witness. Looking back on the past 20 years, HONSOAR has developed from a small company at the beginning of its establishment to an international company with multiple holding subsidiaries today. The total assets have increased from 2 million yuan at the beginning of its establishment to 530 million yuan now, and the company's comprehensive strength has increased by more than 260 times in 20 years. The company has been praised and affirmed by provincial and municipal leaders and superior units for many times, and has successively won more than 100 honorary titles such as national high-tech enterprise, forestry leading enterprise in Shandong Province, individual champion enterprise in manufacturing industry in Shandong Province, specialized and special new enterprise in Shandong Province, best employer enterprise in Shandong Province, and model workers' home in Shandong Province.

Over the past 20 years, we have always practiced "customer achievement, win-win cooperation".

The company adheres to customer-centricity and constantly improves the delivery system and supply chain system. In the fierce market environment, with sales as the leader, by providing high-quality products and services, and constantly meet and exceed customer expectations, drive customer upgrades, a number of weighty, influential customer resources into the customer system, establish a good reputation, establish an integrity-based corporate image.

Over the past 20 years, we have always practiced "pragmatic, efficient, open and enterprising".

The company is guided by science and technology and implements an innovation-driven strategy. Establish an innovation research institute to carry out new product research and development and new technology promotion, and lead the new proposition of home decoration. Adhere to the spirit of ingenuity, create first-class products, and constantly improve the high added value of products. At present, it has more than 60 national authorized patents, including 22 invention patents. The company's R&D center has been recognized as Shandong Enterprise Technology Center, Weifang Industrial Design Center, Weifang "One Enterprise One Technology" R&D Center, Weifang New R&D Institution, etc.

Over the past 20 years, we have always practiced "courage to take responsibility and continue to struggle".

The company is based on the domestic market, looks at the world, and promotes the domestic and international dual circulation. On the basis of stabilizing the operation of foreign subsidiaries such as Shuyang and Xianning, it has successively established factories in the United States, Malaysia and Cambodia to continuously improve production capacity and order delivery capacity, and accelerate the global layout of overseas industrial chain and supply chain. Consolidate the internal foundation and promote fine management. In the process of development and growth, it has initially formed an enterprise management structure with clear strategy, reasonable layout, sound organization, perfect system and talent gathering, formed eight major theaters and five major military branches, continuously improved the authorization system and business process, standardized the company's management, and continuously improved the level of corporate governance.

Over the past 20 years, we have always advocated "happy work, happy life".

The company is committed to creating a positive, harmonious and harmonious working atmosphere. By optimizing work processes, providing professional training, encouraging innovative thinking and teamwork, we ensure that every employee can find a sense of accomplishment and satisfaction in their work, provide employees with broad growth space and promotion opportunities, and ensure that every employee can find a sense of belonging, achievement and happiness in the enterprise. At the same time, it actively participates in social welfare undertakings, actively fulfills social responsibilities such as environmental protection, energy conservation and emission reduction, and establishes a good social image.

HONSOAR pace of progress does not stop for a moment, full of vitality and vigor of development. For the company, the enterprise has developed and assumed more social responsibility; For employees, they have grown on this platform, reflected their own value, and received due rewards. I thank you from the bottom of my heart, it is with your wholehearted efforts, hard work, conscientiousness, and positive progress, HONSOAR can always have the pride of striding forward, always have a plain and humble attitude, and always have the courage to overcome obstacles.

Looking back on the past eventful years, I am relieved, and looking forward to the bright future, I am full of excitement. At the age of 20, it is the prime of life and vitality. The young HONSOAR should be a Honghu ambition and a struggler, so as to live up to the times and live up to the time. We should draw wisdom and strength from the company's 20-year history of entrepreneurship and struggle, so as to inspire us to stride forward on a new journey of second entrepreneurship.

In the future, we must firmly play a leading role in sales. The business department should seize orders, actively explore the market, serve customers attentively, strengthen brand building, and continue to enhance the profitability of the business. Based on the domestic, strengthen the development of overseas markets, actively go out to find opportunities, and increase overseas investment in a timely manner.

In the future, we must firmly lead by innovation. Guided by design, we will promote the application of new technologies, new materials and new processes to enhance the competitiveness of products. Strengthen cooperation with universities, research institutes and other institutions, continuously develop core technologies with independent intellectual property rights, increase the proportion of high value-added products, and meet the diversified needs of customers.

In the future, we must firmly adhere to the direction of digitalization. Completed the second phase of the digital transformation project, realized the full implementation of SAP, MES, WMS, PDM and other systems, drove decision-making with data, improved process efficiency, led management upgrading with digitalization, and enhanced the overall competitiveness of enterprises.

In the future, we must strengthen the refinement strategy. Vigorously promote standardization and process, improve the qualification evaluation system, and realize the streamlining of administration. The supply chain system should continue to reduce costs and increase efficiency, promote the intelligent transformation and upgrading of equipment, gradually eliminate backward production capacity, improve production efficiency, strengthen quality shortcomings, stabilize product quality, and activate new momentum for development with new quality productivity.

In the future, we must firmly follow the path of the capital market. In the second half of the year, the company will launch equity incentives, so that more key employees can enjoy the dividends of the company's growth, make every effort to sprint to the capital market, and lay a solid foundation for HONSOAR to take off.

I firmly believe that as long as all cadres and employees persist in accordance with the company's strategic deployment, never forget the original intention, and forge ahead, we will be able to start a new journey, bloom a new atmosphere, and achieve new development, our future will be better, and the centennial vision and goal will be realized in our inheritance from generation to generation!

Finally, I sincerely wish all your families good health and all the best, and wish HONSOAR an everlasting foundation!

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Honsoar New Building Material Co., Ltd located in Dongcheng Industry Garden of Shouguang City of Shandong Province, Is the largest PVC thermofoil door manufacturers  in  china,is the largest melamine boards manufacturers  in  Shandong province, is only and largest  panel furniture materials industry chain manufacturers in china. Annual sales reached RMB1000 Millionincluding exporting amount of nearly USD100 Million. including Shouguang Dongyuhongxiang Wood Industry Co.,ltd,Shandong Honsoar Furniture Company, Heze Honsoar Particle Co., Ltd.,

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